Legacy Melanin Market Is Recent Destination of ROC Freedom Riders!

The ROC Freedom Riders  5 Mile bike ride to the Legacy Melanin Market, featuring Black vendors, merchants, food, music, local entertainment and more, took place last Saturday July 18.   

“Some have called it a protest, others have called it an opportunity to work out, many are calling it a way to support Black businesses,” Co-Founder Rashad J. Smith told WROC.

“It really was an opportunity for us to think about health and wellness during COVID-19 and to make sure we’re understanding some of the underlying issues that impact Black and Brown people.

Rochester Freedom Riders

The Legacy’ Melanin Market — an outdoor marketplace in the parking lot of the Legacy Drama House on 112 Webster Avenue – is designed for Black business owners to sell their goods at a safe distance while the weather is good. It  will reopen again August 15.

Hats off to the ROC Freedom Riders, who also hosted a ride/event July 4  in homage to Frederick Douglass. Their  first ride,  held on Juneteenth  weekend,  was meant to bring attention to the importance of celebrating that holiday,

To contact or find out more about  the ROC Freedom riders go to their facebook page @ROCFEEDOMRIDERS   

Your can also check out the Legacy’s Melanin Market see or click flyer below  and check out   Legacy Drama House on FB