All around the country community responses to the COVID-19 virus have been varied, most have been uplifting and inspiring and a few divisive and disturbing. The virus has manifested in Buffalo like it has in other places, spreading in Black populations disproportionally thereby resulting in more cases and deaths. It has exposed and exploited the systematic conditions that arise when poverty and race are neglected and ignored. Our response to this crisis has been to target the underlaying causes that perpetuate the health disparities in our communities…the lack of healthy fresh nutritious food. Our health will improve when we have neighborhoods that prioritize health and wellbeing.
This letter is a thank you to everyone who contributed to our marketing success and provided funding for Freedom Gardens. For over a century Buffalo has been the epicenter of Black freedom movements created in response to challenging moments in history. An expansive coalition of community-based organizations announced the Buffalo Freedom Garden initiative to bring organic gardens that inspire resilience, independence and community building to residents in the zip code areas hardest hit by the COVID-19 virus. Our print campaign was launched last week with an ad and article in The Challenger News. The message that Freedom Gardens was our response to the COVID crisis was carried by influencers on social media, radio programs on POWER 96.5, and undergirded by a direct marketing campaign fueled by the power and influence of community-based organizations! Once the community began to take notice in less than five days over 334 households applied for 50 gardens! I would like to thank all the families and individuals that filled out an application. Your outpouring of support is being used to expand the number of gardens we can establish in an attempt to meet the increased demand.
Black owned media outlets, Citigroup, WNY COVID-19 Community Response Fund, Juneteenth Festival Agricultural Pavilion Committee, Food for the Spirit, Grassroots Gardens, Access To A-Free-Ka and others played a critical role in organizing, promoting, funding and providing leadership for this initiative. Please join me in acknowledging our sponsors and supporters. Our best moments come when we unite as a community to do the work of the people! Together we rise!
Gail V. Wells. President, CopperTown Block Club Freedom Garden