“Us” Breaks Big Box Office Record

According to TIME, Jordan Peele’s movie Us raked in $70.3
million in its opening weekend, making it the largest-ever debut
for an original horror film. The only films it trails in the genre,
It (2018) and Halloween (2018), were a remake and sequel, respectively.
The now-blockbuster Us made back its $20 million
budget and then some in just a couple of days; and thanks to
the classic word-of-mouth marketing technique (which creates
major FOMO), that number is only expected to climb—and fast.

And Speaking Of Box Office Records……
Black Panther grossed $700 million in the United States and
Canada, becoming the third film ever to do so, and $646.8
million in other territories, for a worldwide box office total of
$1.346 billion. It became the second-highest-grossing film of
2018 behind Avengers: Infinity War, the third-highest-grossing
film ever in the United States, the ninth-highest-grossing film
of all time, and the highest-grossing film by a Black director. It
also became the highest-grossing film in the territories of East,
West, and southern Africa. It took Black Panther 26 days to pass $1 billion at the global box office. There are 55 other movies released since 2000
that earned $1 billion or more globally. Those took an average of seven weeks to reach$1 billion, 88% longer than Black Panther.